adtech
TagAdtech data collaboration platform Optable gets $4.4 million
Montreal-based Optable, a SaaS data connectivity platform cofounded by a few notable players in the advertising technology space, is raisi..
Montreal’s District M, San Francisco’s Sharethrough join forces
Montreal’s District M and San Francisco’s Sharethrough, two digital advertising companies, will merge into one entity.
The pair of comp..
Micro-conversions and the future of digital marketing
What if everything you thought you knew about digital marketing was wrong?
Success these days doesn’t necessarily mean making a sale, a..