Denver’s Homebot acquires Montreal real estate whitelabel platform NestReady


Denver homeownership platform Homebot has agreed to acquire NestReady, a Montreal-based company that offers a home buying platform for mortgage agents.

“The NestReady team is very excited,” said NestReady CEO Mauro Repacci. “Combining our home search platform with Homebot’s… client engagement platform will offer consumers a personalized home search experience while keeping them connected with their lender throughout their home-buying journey.”

Founded in 2017 by Mauro Repacci and Marcos Carvalho, NestReady says it bridges the gap between home discovery and financing, positioning mortgage lenders at the center of the homebuying journey. It does this by offering a white label solution for mortgage lenders to power their own real estate website, with their own home search engine.

Repacci and Carvalho created the company at Boston’s Techstars branch. CTO Frederick Townes previously worked as founding CTO at Mashable.

The say 74 percent of all mortgage borrowers used a homebuying online portal to connect with mortgage loan originators. By providing clients with a website that directly connect with their credit union or bank’s digital environment, it can keep buyers engaged with their brand at every stage of their journey.

 

Founded in 2015, Homebot calls itself a “client-for-life portal,” empowering consumers to build wealth through homeownership.

Homebot delivers a “financial dashboard for the home” that tracks home equity and presents a personalized finance strategy for each client, that changes dynamically over time. Loan officers and real estate agents utilize this experience for instant engagement with their database and to maintain trusted-advisor-for-life client relationships.

“Home Search is ripe for innovation and implementation by lenders for securing more purchase business,” said Homebot CEO Ernie Graham. “We’re excited about how this acquisition will help us deliver unique and valuable new experiences to homebuyers.”

Homebot says it retains an average 50% monthly engagement rate, helping lenders and agents “remain the trusted advisors that consumers rely on to make informed decisions about the largest asset they may ever own.”

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